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Pixel advertising, logo walls & website advertising
Straightforward explainers on how this format works — useful whether or not you ever buy a spot.
Pixel advertising
- What is pixel advertising?Pixel advertising sells a fixed area of a web page — measured in pixels or cells — where an advertiser places an image that links to their site. Here's how the format works and where it fits today.
- How pixel advertising worksA step-by-step look at the pixel advertising model: buying an area, placing a linked image, pricing by size or position, and what the advertiser actually receives.
Advertising walls
- What is a digital advertising wall?A digital advertising wall is a single shared page where many brands each own a placement. It's part directory, part billboard, part community. Here's what defines one.
- What is an internet billboard?"Internet billboard" describes a large, always-on placement on a page people actually visit — closer to outdoor advertising than to a fleeting banner impression. Here's the idea.
Website advertising
- How to buy a spot on a websiteA practical guide to buying advertising space on a website — what to check before you pay, how placement pricing works, and how to buy a spot on PixelWall specifically.
- Website advertising for small businessesLow-cost, low-risk ways for a small business to get its name and link in front of people online — including permanent placements that don't need an ad budget to keep running.
- Online advertising for startupsEarly-stage startups have tiny budgets and need distribution. A look at cheap, durable channels — directories, launch boards, logo walls — and how to use them well.
History
- The Million Dollar Homepage, explainedIn 2005 a student sold a 1000×1000 grid of pixels for $1 each and made $1,000,000. What it was, why it worked once, and how the pixel-advertising idea evolved.
- The history of pixel advertising: a timelineFrom the 2005 Million Dollar Homepage to today's interactive walls — a dated timeline of pixel advertising, the clones, why most failed, and the modern interpretations.
Ready to advertise? See advertising on PixelWall. Comparing options? See how PixelWall compares and alternatives to PixelWall.