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Pixel advertising, logo walls & website advertising
Straightforward explainers on how this format works — useful whether or not you ever buy a spot.
Pixel advertising
- What is pixel advertising?Pixel advertising sells a fixed area of a web page — measured in pixels or cells — where an advertiser places an image that links to their site. Here's how the format works and where it fits today.
- How pixel advertising worksA step-by-step look at the pixel advertising model: buying an area, placing a linked image, pricing by size or position, and what the advertiser actually receives.
Advertising walls
- What is a digital advertising wall?A digital advertising wall is a single shared page where many brands each own a placement. It's part directory, part billboard, part community. Here's what defines one.
- What is an internet billboard?"Internet billboard" describes a large, always-on placement on a page people actually visit — closer to outdoor advertising than to a fleeting banner impression. Here's the idea.
Website advertising
- How to buy a spot on a websiteA practical guide to buying advertising space on a website — what to check before you pay, how placement pricing works, and how to buy a spot on PixelWall specifically.
- Website advertising for small businessesLow-cost, low-risk ways for a small business to get its name and link in front of people online — including permanent placements that don't need an ad budget to keep running.
- Online advertising for startupsEarly-stage startups have tiny budgets and need distribution. A look at cheap, durable channels — directories, launch boards, logo walls — and how to use them well.
History
- The Million Dollar Homepage, explainedIn 2005 a student sold a 1000×1000 grid of pixels for $1 each and made $1,000,000. What it was, why it worked once, and how the pixel-advertising idea evolved.
- The history of pixel advertising: a timelineFrom the 2005 Million Dollar Homepage to today's interactive walls — a dated timeline of pixel advertising, the clones, why most failed, and the modern interpretations.
Looking to compare options? See how PixelWall compares and alternatives to PixelWall.